SocialMedia.com Announces First Social Ad Platform for Publishers at IAB Annual Leadership Meeting
On Monday, February 22 SocialMedia.com announced the launch of the first technology platform that powers social ad solutions for publishers and their advertisers. Our announcement occurred at the IAB Annual Leadership Meeting in Carlsbad, California.
“We partner closely with publishers, bringing them innovative ad products to capture the vast advertising opportunity in social media. Publishers get a solution that works well, works simply, and works at massive scale.”
- Kurt Abrahamson, CEO of SocialMedia.com
SocialMedia.com’s new platform enables publishers to bring the unique, vibrant voices of their communities to life through advertising. The platform transforms real messages from real people into authentic sponsored content. This unprecedented technology features social influence ranking and self-learning optimization that delivers the most relevant personal message to individual users.
“As a strategic partner with SocialMedia.com, we’re excited to leverage their more robust platform. IDG has seen substantial campaign lift for our clients with SocialMedia.com’s current product portfolio.”
- Jeremy Rueb, Vice President of IDG Strategic Marketing Services
We are the only company focused on providing publishers with custom, social advertising solutions enabling them to maximize the value from the communities on their sites.
The full press release is available here.
Social Hub. Click image for demo.
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