Would You Sacrifice Your 10 Best Friends For A Free Whopper?

Would you sacrifice your 10 best Facebook friends for a free Whopper? Well, that’s essentially what Burger King is asking social networkers to do with their new Facebook app. Users can add the app, and in exchange for virtually sacrificing their friends, they’ll get a coupon good for one free Whopper.
I’d have to give Burger King credit. They really understand how to create an attractive hook within social media that can earn attention from users. They certainly got mine. Previous campaigns included Whopper Virgins and the Subservient Chicken.
WARNING = I found out that sacrificing a friend really removes them. Sorry Dave…

Tags: burger king, social media, whopper



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February 23, 2009 at 11:53 am
[...] It’s been a hobby of mine to track interesting social media campaigns. Tech firms like Dell and HP have ...